Jen Devor

Strategist. Innovator. Storyteller.

Hi, I’m Jen Devor, a dynamic executive-level professional with seventeen years of experience advancing economic development and civic engagement.

Each project, campaign, and strategy I execute is a narrative of meticulous planning, creative ingenuity, and a relentless pursuit of excellence.

My best work is thoughtfully-planned, and formed by using data-driven insights to create intentional storytelling that drives engagement and investment. This is where strategies come to life, and where success is measured not just in numbers but in the resonance created with audiences.

better civics

Role: Co-founder & President

As president and co-founder of Better Civics, a nonpartisan civic education organization, I oversee the creation of every brand element, produce most of our external communications and am responsible for development and fundraising.

Brand & Website

Our website encapsulates Better Civics' ethos, presenting information in an engaging, accessible manner.

I played a key role in crafting its bold design, compelling messaging, and wrote a significant portion of the content while overseeing the design process.

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2021 Annual Report

I am the sole author and designer behind our compelling 2021 annual report.

This meticulously crafted document not only celebrates our accomplishments but also serves as a catalyst, inspiring potential partners to invest in our noble cause.

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@Bettercivics

My creative flair extends to our Instagram presence, where I spearheaded the creation of a majority of our captivating content, lending our organization a distinctive voice and visual identity.

It's worth noting that the organization is currently on hiatus as of July 2023.

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Campus Philly

Role: VP, Partnerships

Throughout my extensive tenure at Campus Philly, a nonprofit economic development organization, I have spearheaded a diverse array of projects that stand as exemplars of my marketing insight and entrepreneurial spirit.

As VP, Partnerships, I oversee our corporate membership program, government relations, consulting practice, marketing program and other revenue streams. I successfully streamline communications across audiences that grows membership and increases investment.

Corporate Member Communications

This is Campus Philly’s current Corporate Member Sales Sheet.

I crafted the compelling value proposition statement and strategically devised call-to-action initiatives, while overseeing the design.

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Marketing Catalog

The Marketing Catalog stands as a testament to my innovative prowess.

I conceptualized and orchestrated the organization’s marketing program in 2017, recognizing the revenue it would generate. I wrote the Marketing Catalog (2019) and oversaw the design. The program continues to be successful.

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My City Summer Guide

The My City Summer Guide (2018) is an example of my multifaceted skills.

Co-created as a pioneering product for our consulting arm, this guide served as a benchmark for advising other organizations on optimal programming strategies.

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Additional Work

Passion Projects

My seventeen years of experience includes civic leadership and nonprofit management.

These three projects showcase my advocacy approach, brand consistency, creativity and content delivery.

#VoteByMailPHL Posters

The #VoteByMailPHL Poster Project (2020) was a collaboration between Better Civics and internationally known art curator StreetsDept, and supported by All Voting is Local.

The project features diverse female artists creating artwork with clear instructions for applying for a mail ballot, which was new to the state. We made the posters available in multiple languages for free download, aiming for neighbors to print and display them in their windows, informing others about the election changes that happened in 2020 during the pandemic.

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#GoodThingsHappen Streaming Special

#GoodThingsPhilly streaming television special (2020) was a fundraising event with celebrities like Benj Pasak, John Legend, Amanda Seyfried, Jim Garner and more, celebrating civic engagement and amplifying Better Civics' work.

I led its direction and messaging, and then delegated execution while retaining executive decision-making, resulting in over $100,000 raised.

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Published Op-eds

I regularly leverage op-eds to share opinions, ignite discussions, and promote initiatives.

Over a dozen of my op-eds have been published across various reputable platforms, advancing advocacy issues and causes.

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